Buzz Stop

Buzz Stop is a hypothetical café and cannabis dispensary designed as a modern “two-in-one” stop for the daily commuter — your morning coffee buzz before work and your evening cannabis unwind on the way home. The name plays on the idea of a bus stop: a place you pass through daily, built around balance and routine. The tagline “Buzz Responsibly” reinforces intentional consumption and an elevated lifestyle. In contrast to overly polished, AI-driven aesthetics, I hand-drew the bumblebee logo and paired it with the organic typeface Prickly Pear to create a brand that feels warm, playful, and refined. This project showcases my ability to build a fully cohesive brand system from the ground up, including logo design, custom patterns, merchandise, coffee and cannabis packaging, in-store drinkware, and a complete storefront exterior — ensuring consistency across every touchpoint.